Take a trip through Sports Group Denmark’s history – from our foundation in 2012 up till today
Sports Group Denmark is founded by Bjarne Jeppesen
Our first office in Ikast opens.
We start to produce clothes under our first brands; ZigZag and Whistler.
Our office in China opens.
Three new brands, Graffiti, Vertical and Endurance, are added to our brand portfolio.
We get the agency to sell Italian CMP.
Our brand Cruz is born.
Our office in Copenhagen opens.
We get the agency to sell Austrian brand Zanier.
Fort Lauderdale brings cool college fashion into our brand portfolio.
Our office in Norway opens.
Our gear and equipment brand Cruz Gear is added.
The outdoors gear brand Mols is added to our range of brands.
We move to a new office in Ikast, Denmark.
The brand Halo is included in our brand portfolio.
Our brand Storm is added to our portfolio.
We open an office in Finland.
A cool way to tie your shoes. Coolknot is added to our brand family.
Sports Group Denmark gets a new professionel Board of Directors.
We open an office in Aalborg, Denmark.
The brand Danish Apparal is added to the family.
Sports Group Denmark receives The Trade Council’s Entrepreneurial Award (Vækstiværksætterpris 2016).